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Script & scenes

Overview

Write the script, comment on specific passages, and define the scene for each part of the text.

Write and direct the creative before shooting: a block-based script, feedback anchored to the copy, and scenes per passage.

The idea is simple — your editor shouldn't get a loose paragraph over WhatsApp and have to guess what appears on screen. They get the text, the type of each block, the scene for each passage, and the reference images.

How the pieces fit

  1. Write the script in typed blocks (Hook, Promise, Story, Objection Handling, Offer, CTA).
  2. Comment on passages to request changes without ambiguity.
  3. Define the scene for each part of the text — and break it into shots when needed.
  4. Export in the format your editor uses.

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